<Bookstore Branding: A Better Choice>
The conceptual bookstore brand A Better Choice employs reading as the foundation to assist people in making wise choices regarding their daily decisions. My selection of teal-green color (#008B8B) to minimize eye strain while encouraging scheduled deep thoughts gave the reflection space a soothing atmosphere. Under this brand transformation, the ordinary bookstore evolves into a peaceful sanctuary that promotes personal transformation and helps customers make wise decisions. The design combines peace and clarity through its visual elements, which attract intellectuals seeking mental rest and enriched viewpoints.  



I aspire to create memorable experiences through innovative design storytelling.
Contact: peachyoon1083@gmail.com
© 2025 Cho Yoonjae | Graphic Designer